Wall Street Journal's Health Blog reports on health systems banning sales representatives from leaving freebies (pens, calculators, stress balls, etc... with the drug's name.) SMDC Health System is getting rid of all "trinkets."The Wall Street Journal notes that this may be caused by a marketing backlash. With such heavy marketing, SMDC doesn't want doctors to be persuaded. Click here to see complete article. Tell us what you think!
- Do freebies have such a strong impact?
- Should they be banned?
- And will it have an effect on selling the drug to the doctor?
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